Cricket

Off-field success just rewards for Yorkshire CCC

Yorkshire County Cricket Club have boosted their chances of retaining the LV County Championship by signing Australian batsman Travis Head.

Head coach Jason Gillespie continues to put his faith in young talent after the recent re-signing of New Zealand star Kane Williamson.

As reigning division one champions, off-field interest throughout Yorkshire has risen leading to increased sales of junior member tickets.

Yorkshire CCC ticket manager Cecilia Allen said signing these top players impacted on the interest from local cricketing fans.

She said: “People come to see names play and hopefully perform well. Yes, we are always striving to increase admissions.”

Yorkshire have recorded a profit for the first time since 2009, emphasising the work that has gone on behind the scenes at such a prolific cricketing club.

With overall membership sales on the up, in particularly junior memberships, the off-field progress has certainly rocketed as a result of on-field success.

However, with such a star-studded line-up, the county has often come under great scrutiny for their lacklustre one-day performances.

Along with these international stars, the likes of home-grown Johnny Bairstow, Ryan Sidebottom and Adam Lyth will still have vital roles to play especially when it comes to making the new stars feel at home.

After the Aussies Aaron Finch and Glenn Maxwell came to booster hopes of one-day success only a few seasons ago, it seems Gillespie has continued to equip his side with more firepower in an attempt to successfully claim the treble.

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